世界那樣美 我的設計這麼兒嬉 僅夠對抗乏味

Born in 1987 and raised in Guangzhou with a biology science background, maf (mafmadmaf) describes his creative process as synthesis, spanning sound and visual arts by selecting, arranging, and synthesizing elemental units. With extensive experience in musical instruments and professional graphic design, he skillfully uses composition, visualization, and computer programming to capture nuanced observations. His works encompass sound art, installations, imagery, and publications characterized by minimalism, revealing a restrained yet romantic spirit and a passion for experimentation. He has been running an independent publishing house Jyugam since 2020.

In the past few years, he has enjoyed supporting and collaborating with artists and institutions from various fields, such as film, music, performance, and dance, while also participating in the following projects through music and installation creation:
Modular Festival of Tokyo (2018), Modular Commune (2018.2020.2024), Echigo-Tsumari Art Triennale CHINAHOUSE (2020.2024), Fuliang Field Art Festival (2021.2022), GUIA Experimental Macau (2022.2023。2024), Nanhai Field Art Festival (2022.2024), Setouchi International Art Festival (2025)

experience

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Founder / Design & Product Director @ Jyugam (Music Publishing)

2020 - NOW

Relying on more than ten years of experience in design and publishing, founded Jyugam (https://jyugam.com), an independent publishing studio for music, text and visuals. Provide services for sound artists with complete visual design, distribution and live performances. Cooperative artists include WISEFAKE, Lastboss, Kagami Smile, etc.

Graphic Design Consultant @ The Pavilion

2017 - NOW

Design artist's books for “The Pavilion", to explore the possibility of graphic design.

Art Director / UI.UX Designer @ BitMob Creative Digital (BCD)

2017 - 2020

Co-founded an innovative digital production studio, BITMOB, and dedicated to the art direction of UI / UX, and interactive-specialized digital production, with a friend and creative programmer, Ed. As cooperating closely with front-end engineers and having an in-depth understanding of both ends, created unique and exquisite designs that could always be closely integrated with user-end interactions. It brought a highly praised product experience to the business partners.
Designed and completely developed 15+ websites, digital creative service 10+ renowned brands in the past three years, and launched several original digital products, including an iOS App.

Independent Publisher / Graphic Designer @ BirdyPress

2015 - 2019

Purchased a Risograph printing machine and started a one-man printing workshop, also an independent publisher. Harvested a lot of valuable experience by continuously exploring printing and binding techniques, and practice them in future graphic design projects. BirdyPress participated in the 2018 Asian Risograph Seminar organized by BANANAFISH BOOKS. (News)

Design Director / Curator @ 103store (103store.cn)

2014 - 2020

103store (the later 103store.cn), a small integrated art space established in Guangzhou, a indie media for artistic contents. As one of the founders, responsible for brand design and WeChat account operation, and also curated and designed diverse exhibitions for various Pearl-River-Delta-based artists, such as Jon Poblador, Craig Kirk, Kay Guo, TOKI NASHIKI, etc. Has always maintained active communication with all team members and made concerted efforts.

Senior Graphic Designer @ New Weekly Magazine

2012 - 2015

Focused on infographic design, with excellent analytical skills and data processing capabilities, designed information graphics for the cover story for each issue of the magazine, creatively using a variety of skills, such as illustration and photography, which could always bring fresh designs to the magazine as well as its readers and clients. Trusted by Mr. Feng Xincheng, the former editor-in-chief of Neweekly, followed him to his new startup as design director for publication design and product design, including several brand design and mobile application UI.

Freelance Graphic Designer / Illustrator

2009 - 2017

Provided commendable design consult for Cityzine, iMart, YOHO!, Fang Suo, Guangzhou Opera House, Xiaopeng Motors, and other most recognized brands based in the Pearl River Delta region.

Graphic Designer / Editor Designer @ 1626 Magazine

2010 - 2012

As a graphic and editorial designer in 1626 magazine, one of the best youth culture magazines in China during that period, was responsible for magazine layouts, advertising, and web graphic design, being excellent in content comprehension and reading data, efficiently, and pecialized in Indesign, paper, and printing procedures.


2010, graduated with a Bachelor of Science.

techniques

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Graphic Design & Illustration (editorial specialized)
Book Design / Printing & Publishing
UI / UX & Web Interactive design
Font Design
Multimedia (Sound & Visual) Interactive Installation
Sound Design & Composition

commissions

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1200 Bookshop
1626 Magazine
8m²
ABY (Artist Be Yourself)
Ballet National de Marseille
Be Water Journal
City Zine
Digest Design Workshop
Digest3KG
ELLE®
Fang Suo
Guangzhou Opera House
HakTang
K-11
Levi’s®
New Balance
Neweekly Magazine
Nike
Okamoto
Singularity Plan®
SWCAC (Shenzhen)
Vitamin Creative Space
The Pavilion
YOHO!

'(inefficient) Love Manifesto' Book Design
'An Archive of Work' Book Design
'Script On The Fly' Exhibition Poster
'Script On The Fly' Exhibition Poster 2
Hollow Earth Poster 2
HakTang·Party Poster
GARDEN × HakTang Poster
Hollow Earth Poster
Anth Housewarming Poster
HakTang Flea Market Poster
HakTang May Poster
HakTang Sweet Shelter Poster
HakTang Vinyl Day Poster
Record Store Day @Portal Poster
HakTang Soft Landing Poster
'The Cycle Cannot Be Reversed' Cassette Design
'The Cycle Cannot Be Reversed' Cover Design
'Fixing Messages' Cover Design
'Fixing Messages' Cassette Design
'The Origin of the Chinese Character「家」' Cassette Design
'Tomb of the Butterflies' Poster
BokBok @42PiecesClub Poster
Super Plant Live Poster
Midnight Breakfast Club Poster
'Thousand-Years Planet Movie' Cover Design
'Thousand-Years Planet Movie' Cassette Design
Jyugam 'dee-daa' Cassette Player
Max/MSP Eye Tracking Generative Music
'8m²' Breakfast Poster
Jin Qiaoer 'Serendipity' Exhibition Poster
'Genius Loci' Cassette Design
'Genius Loci' Promotion Poster
'8m²' Battle Poster
'8m²' Dragon Boat Poster
'8m²' Grand Opening Poster
ELLE® JinLiang Studio VI
'WUMING XIANGWAI' Cassette Design
'8m²' Soft Opening Poster
'B​.​T​.​R.' Cassette Design
8m² Logo
'WUMING XIANGWAI' Cover Art
Singularity Plan® Type Design IV
'strati' Cassette Design
'Flooding Spirits' Cassette Design
Singularity Plan® Type Design III
'FL_atmos' Cassette Design
Singularity Plan® Type Design II
'3​.​1415x Remodels' Cover Art
'ex​-​nihilo' Album/Package Design
'ex​-​nihilo' Cassette Design
Singularity Plan® Type Design I
'Afterimages From Yesterday' Cassette Design
'Afterimages From Yesterday' Album/Package Design
'Stomach Dance Vol.2' Cover Art
'flowage' Cassette Design
'Wang Yin 2021...' Graphic Design
'Ge (Songs)' Type Design
'B.T.R' Album/Package Design
Cantonfornia® VI & Type Design
'The Everlasting Gargen' Graphic Design
'Automatic Writing...' Graphic Design
AFTERMATH Experimental Concert
'Pi(Wu)' Album/Package Design
'Stomach Dance Vol.1' Cover Art
Jyugam Label Logo
'Wanderer' Cover Art
鳩 mud9.com Interactive Project
'Serge Session 1' Cover Art
BitMob Official Website V4
KNOOB Type Design
Project Refine Cover Art
'On The Ground' Album/Package Design
WTDT Type Design
'WTDT' UI Design
103store.cn 'Life with Goods' Web Design
Digest3kg Official Website Design
'Storm on the Moon' Cover Art
'ambient works PHASE II' Album/Package Design
'ambient works PHASE OI' Album/Package Design
Bob's Hardware House VI
CRATER MONDE 1 Music Release
HARDGUM Live of Synth Music VI
BitMob Official Website V3
Digest Design Official Website Design
Techn13oh Records Logo
Wang Yin 'Friendship' Graphic Design
'Play Toys with GO' Exhibition VI
Screen Printing Workshop Poster Featuring 1626 Magazine
Zhang Da's Interactive Documentary
Digest Design 2018AW Shanghai Fashion Week H5
Bookstore Power Website Design
'Taiwan Metalworking' Exhibition VI
'Be Water Journal' Website Design
Miss Cai 'Four' Cover Art
'A Pile of Shit' Jewellery Exhibition VI
Screen Printing Workshop Poster
'The Future The Youth' Posterzine
BWJ Debut Screen Printing Poster
'Be Water Journal' Mook Branding
'From Earth' Pottery Exhibition VI
TRIBES Risograph Postcard
Indie Publishing 'Sleep' Risograph Zine
Craig Kirk's Street Cartoon Exhibition VI
'Miyamoto Musashi' Interactive Long Scroll
Indie Publishing 'Eat' Risograph Zine
Indie Publishing 'Invisible Motion' Zine
Modular Synth Exploration
Jon Poblador's Visible Meditation Exhibition VI
Zhengyu Archery Club VI
Sleepless Poster
'Walk Around Taiwan' Book Cover Art
'LIFE' Editorial Illustration for Neweekly Magazine
Little Guoshu Master VI
Indie Publishing 'Sleepless' Risograph Zine
Indie Publishing 'Robot Fried Rice Noddle' Risograph Zine
BirdyPress VI
'Crowdfunding Troubles' 103store Opening Exhibition VI
'How To Use 1626 APP' Editorial Illustration
Infographic Collection 5
Orphée et Eurydice Ballet Poster
Infographic Collection 4
Guangzhou Jazz Week Poster
Infographic Collection 3
Infographic Collection 2
Infographic Collection 1
Indie Bookstore Exhibition at 2012 Book Expo
Body Check: The Magic Touch Tour 2011 Poster
'Skull' Installation & Editorial Design
'2012 DOOM' Editorial Illustration