Starting from 2017 and going public in the spring of 2018, maf provided both the visual design and the brand strategy, as the pioneers of this mook. This annual publication with more than 320 pages, from the page design, part of the illustrations and photography, to paper selection and binding, which maf's responsible for. Two versions of the cover design were finally launched. The tangible and colorless content just reflects his point of view in graphic design: any graphic design has a viewing distance, regardless of shape and color, the audience will receive different information at different distances.

Meanwhile, maf and his studio also designed and developed a bilingual official website for it, including a customized graphic typesetting mechanism.

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Art Director / Graphic Designer: maf-works.com
Editor in Chief: Amy Zhu